Walid is a public relations professional in Saudi Arabia's hospitality and tourism sector, with 14 years of experience, including 5 in management-related responsibilities. He works on brand communication, stakeholder engagement and public-facing initiatives, and has seen how reputation and customer experience shape success.
Why an MBA in Global Strategy
As the industry faces global competition and changing traveller expectations, Walid is studying the MBA in Global Strategy at Dominican University of California, with learning support from AreteUp, to:
- Understand global business strategy and market dynamics
- Connect communication and branding with organisational objectives
- Build leadership skills that work across departments
A strategic perspective
Coursework in leadership, strategy and financial decision-making is helping him align PR work with business performance and long-term brand positioning, and understand decision-making at the executive level. Classmates from different industries and regions are broadening his view of how hospitality brands manage reputation and growth.
“Working in hospitality taught me the importance of communication. The MBA helped me understand how strategy, leadership, and business decisions shape the success behind the brand.”
Walid F.
Names and some details have been changed to protect our students' privacy.